New 'Tyme' curling iron created and patented by Bellevue siblings

New 'Tyme' curling iron created and patented by Bellevue siblings Main Photo

18 Dec 2014


Business Innovation, Manufacturing

Curling irons haven’t really changed much since the Titanic sank back in 1912. Now that is all changing  – thanks to a group of Bellevue siblings, who have developed a new product they hope to sell nationwide in the coming months and years.

Jaycinda Smith, a hair stylist who invented the new “Tyme Iron,” along with her brothers Kierre Reeg and Kendrick Reeg, are currently packaging and shipping the fist batch of the unique curling irons this week in a garage behind Water Street Market. The first shipment of the product has already been sold out, and more are on the way.

The new iron, which was invented, patented and brought to market over the past two years is a breakthrough in terms of operation and results. According to Smith, there is less heat damage to hair and it takes a lot less time to curl with the new Tyme Iron. The new iron curls by heating and cooling the hair, while flat iron curls are created through heat and tension.

The new product is also designed with a “twist,” where other irons are straight or flat. 

“With the Tyme, you can curl from top to the bottom instead of the bottom to the top – going from root to tip with ease and hardly any stress on the wrist,” said Smith, who styles hair at Centre Grove Suites in Dubuque.

“This is due to the fact that the twist is in the iron itself and not the wrist.”
Smith has also found that when styling clients hair, her wrist feels much better using the Tyme iron as opposed to a flat iron, she has also found much more comfort when curling her own hair.

“With Tyme, you can achieve fuller big wavy curls too,” said Smith. “I have tried and cannot produce the same curls with any of my flat irons. It also retains moisture, leaves hair more shinier and luminous.” (full article...)

Bellevue Herald Leader, David Namanny, December 18th, 2014

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